Equity and Technology: Why Mobile Communication Matters for Low Income Families

Wed, 10 Jun 2020 04:00:00 +0000

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Low income families are far more likely than others to rely on a smartphone as their only internet connection. Because of this, it’s important for school leaders to communicate with families in a way that fits them best.

This article highlights the importance of smartphones for low income families, what this means for school and district leaders, and how to develop a mobile strategy to reach these families more effectively.

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Mon, 01 Jun 2020 04:00:00 +0000

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Strategies and best practices to help your school or district communicate more clearly, tell compelling stories and develop a brand identity through effective marketing.

Need a Boost? A primer on Facebook advertising for school		Storytelling: Build a compelling district narrative and captivate your audience with your content		The Advocacy Marketing Manifesto: A radical new system for transforming how people talk about your schools

Repeat yourself: How Nike scores big on social media and what schools can borrow		Anatomy of a Drip Campaign How to warm up your community to new ideas and initiatives		MARKETING 101: Brand Identity Essentials

The Principal’s Guide to School Marketing		The Disconnect: Schools aren’t getting results from social media, which could be an opportunity for you.		What is Marketing, Anyway? Ten questions about marketing school leaders might be too embarrassed to ask

Building a School Website in a Mobile First World		10 Tips for A91��Ƭ Compliance on K-12 School Websites		The No Fear Guide to K-12 A91��Ƭ Compliance for School Websites

Equity and Technology: Why Mobile Communication Matters for Low Income Families		How to Get a School Mobile App (and Get People to Use It)		The Importance of Multi-Channel Communication in an Emergency

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Equity and Technology: Why Mobile Communication Matters for Low Income Families

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